Target Audience

The target audience for my thriller is male and female 16-25 year olds. I chose this to be my target audience as people of this age range are more likely to attend a cinema to see this kind of film. I will be casting younger actors (aged between 16-19) to play the 2 girls in my thriller, as younger characters will appeal to a younger audience who will be able to identify with them. This will also make the film seem more realistic, making them feel like this could happen to them.



The certificate for the film will be 15. I have chosen this because films with a 15 certificate have proven to be the highest grossing films at the box office. Also, as it is below the age of my target audience, it makes the film easily accessible to the target audience. This certificate also gives the film enough freedom to be able to include some strong language, scenes of a sexual nature and strong violence.